A global audience
Introduce your estate to an engaged international community.
For vineyards
Share your estate
with the world.
Tierra is exploring partnerships with exceptional Spanish vineyards interested in building deeper, longer-lasting relationships with an international community.
Explore a partnershipThe partnership
More than visitors.
A long-term community.
Tierra is designed to handle international acquisition, communication, storytelling, the digital experience and community around an estate—while the vineyard remains focused on its craft.
Recurring relationships
Create reasons for members to remain connected across vintages.
Your story, further
Share your heritage, values and terroir throughout the year.
A long-term partner
Tierra handles the member proposition, storytelling and community while respecting the estate’s expertise.
The first pilot
One estate.
Up to 100 founding members.
Our first partnership is intended to be deliberately small and personal. The pilot would be designed around the estate—not the other way around.
Real allocation
An experiential connection to identifiable vines, rows or a parcel, without transferring ownership or control.
Light touch
Seasonal grower updates and a small number of meaningful participation moments.
Physical connection
Visits, tastings and, where practical, a harvest experience.
The vintage
An agreed wine allocation giving the season a tangible conclusion.
Begin a conversation
Interested in bringing Tierra
to your estate?
Tell us a little about your vineyard and access our English Partner Prospectus and begin a partnership conversation.